Origin Stories Archive

Every cup of Forebears tells a story. Here are the ones I’ve told so far.

About each series

  • Our Matriarch Series exclusively highlights coffee from female producers worldwide. Women play a major role in coffee production, often performing the hardest and most critical manual labor, while juggling their responsibilities of managing the household. These superwomen not only rarely get the spotlight, they also lack the same access to capital and resources as their male counterparts.

    My intent with this series is to not only celebrate the amazing women in the coffee supply chain, but also to ensure they are paid a premium for their hard work and to work directly with organizations that have committed to improving equity for women in the coffee value chain wherever possible.

  • Our Legacy Series celebrates coffee from family-owned farms. 25 million smallholder farmers produce 70-80% of the world’s coffee. Beans featured in this series come from family farms that have been passed down for generations, and others that may just be getting started.

    With each roast, I feature one farm/one family at a time, giving each the spotlight they deserve. Growing coffee takes tremendous skill, physical strength, mental fortitude, and just the right amount of luck. Layer on top of that: high production costs and volatile market prices, thin (or negative) margins in a global supply chain that has traditionally never prioritized its growers, and the pressure of providing for your family.

    The Legacy Series is about passion, hard work, resilience, and grit. True legacies aren’t born, they’re cultivated.

  • Our Heritage Series showcases specialty coffee with Chinese and (soon!) Taiwanese origins. This series honors my roots as a first-generation Chinese American.

    While China and Taiwan are still seen as “newcomers” in the world of specialty coffee, many of their farmers bring a unique level of insight and expertise to the industry, due to their experience with tea agriculture. The same level of care and precision that growing tea leaves requires, and a culture of knowledge-seeking and experimentation to achieve the highest quality, is being applied to coffee-growing.

    I’m excited to help put specialty coffee from China and Taiwan on the map, one roast at a time.